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Why It’s Time to Rethink the ROI of Your Sales Training

Sales and Marketing Management

Unfortunately, the days of bi-annual sales training sessions, where the entire sales team converges at a centralized hotel conference center, for two to three days to listen to PowerPoint presentations on closing tactics, and/or engage in a few team building exercises, is still all too common. . Download the full handbook here.

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Hiring B2B Sales Professionals During and Post COVID-19

Sales and Marketing Management

Extend the invitation to the selected candidates for a video interview. Everything from in-person interviews, conference calls to standard face-to-face meetings have now been shifted onto the online platform. Ensure that: You provide the recruiters with all the tools needed to complete a quality interview.

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HowTo Deliver a TED Talk

Your Sales Management Guru

He has attended many TED Conferences and watched extensive number of videos and as he began to notice what the best of the best do to make their programs stand out he realized there were common elements. He also saw programs that did not work and in the book he gives you practical tips and tools to become a real professional.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

The Sketchnote Handbook. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers’ expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth. Illuminate. The Inner Edge.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

By combining Seismic’s industry leading sales enablement and asset management functionality with Percolate’s content orchestration and campaign planning tools, marketers will have comprehensive control and agility to efficiently align the most compelling and personalized content wherever and whenever the customer interacts with their brand.