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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Tracking source to sale. Newsletters are near the top of the marketing funnel.

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Build Predictable Revenue

Your Sales Management Guru

In recent years, organizations have gotten better at analyzing financial statements, refining manufacturing procedures, reengineering business systems and improving marketing effectiveness. Smart companies are scrutinizing their strategic sales management plans, taking a closer look at everything from their pipelines to their forecasts.

Revenue 40
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Deploy the Marketing Team: How ABM Can Take Sales to the Next Level

Sales Hacker

“ Deploy the marketers! If only sales and marketing were that swashbuckling in real life, right? First of all, this pirate ship is built on account-based marketing (ABM). Every crew member on a ship has a duty to perform, and it’s the same when your sales and marketing teams are aligned.

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How to Interview and Identify Top Sales Champions and Avoid the Costly Mis-Hires

Keith Rosen

Anyone can talk a good game regarding processes and approach from the hundred foot viewpoint. When actually closing a sale, did you actually sell over the phone or did you have to meet each prospect in person? Did you handle the entire sales process from start to finish, including the deliverable?

Hiring 48
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Increase Sales Productivity: 50 Proven Methods

LeadFuze

4 Top-performing companies are twice as likely to have automated their sales processes. If you’re not automating your processes, you’re leaving money on the table. Look at the top-performing companies and whether or not they automate their sales process. Know who your ideal customer is and market to them.

Hiring 52
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The 5 Essential Components of Digital Transformation

DialSource

In response to consumers’ desire for more data-driven fitness, Connected Fitness allows users to track the impact of exercise and diet in pursuit of specific goals. Digitalization (in this context) refers to the use of technology to streamline business processes. Another example is Under Armour’s mobile app, Connected Fitness.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

One of the top destinations on the web for all sales subject matter. How to Make Sales and Marketing Meetings More Effective and Impactful. Blogger Blurb: Max Altschuler and Gaetano DiNardi put out some amazing content over at Sales Hacker. Leah Bell is the Content Marketing Specialist for SalesLoft. WoodPecker.