All the things marketers can (and should) be doing with a CRM
Nutshell
JANUARY 30, 2020
With a CRM or email marketing tool, content can be distributed to those who are interested, and those who aren’t interested can easily be dropped. Because of the versatility of CRMs, this activity can be completed by the marketing or sales team, depending on the structure of the organization. Who’s subscribing to which lists.
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