Hubspot Sales

JANUARY 9, 2018

What’s a sales plan? A sales plan lays out your objectives, high-level tactics, target audience, and potential obstacles. It’s like a traditional business plan but focuses specifically on your sales strategy. A business plan lays out your goals -- a sales plan describes exactly how you’ll make those happen.

Buyer Persona 145

Buyer Persona Referrals How To Commission 145

Increase Sales

JULY 5, 2013

During lunch a Vice President of a regional bank asked me this very pointed question: Why doesn’t sales training for banks stick? My quick and direct response was “banks and other financial institutions continue to use the same training providers they have been using for the last 20 plus years.”

Banking 136

Banking Training Infusion Retention 136

The Pipeline

MARCH 30, 2021

In a follow the leader sales world, it will not take long to get expectations down to near zero. This has unfolded in ways that have led to more miscommunication, rather than facilitating a buy/sales cycle. You can’t blame buyers, they have been conditioned by the market, by all the sales experiences they have endured to date.

Vendor 210

Vendor Objections Buyer Direct Response 210

SalesLoft

JANUARY 17, 2019

We’ve rolled up our sleeves on 60 different SDR outbound overhauls and hundreds of deployments of sales engagement software. I’m going to distill all of that data down to the two sales engagement trends that I think everyone needs to pay the most attention to in 2019. As sales leaders, we review email copy call scripts.

Trends 77

Trends LinkedIn Ideal Customer Profile Retention 77