Appbuddy

JANUARY 11, 2022

As marketers, we’re used to facing new challenges—but last year took the cake. . For your marketing program to have maximum impact, it‘s important to set goals now—and hopefully stick to them longer than your New Year’s resolution to hit the gym every day. . How can marketers plan to “expect the unexpected?” .

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Appbuddy

APRIL 9, 2021

Dark Mode’s growing popularity is important for email marketers to pay attention to, but why? This means the emails marketers are sending might appear differently to subscribers who are viewing them in Dark Mode if the creative hasn’t been optimized for this setting. Dark Mode is an?accessibility?setting accessibility?setting

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Appbuddy

JUNE 2, 2021

In regard to email relevance, how wide is the gap between marketers and consumers when it comes to defining what this important concept actually means? These are questions the DMA’s Marketer Email Tracker – sponsored by Validity – is designed to answer. There are a number of good news stories: Most popular marketing channel.

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Appbuddy

DECEMBER 1, 2020

For many, 2020 has been one of the most challenging years ever, and that includes for email marketing. In this blog, we’ll review how this has reshaped email marketing—for the better! One upside is that innovation thrives during periods of disruption, and we’ve seen many examples this year.

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Appbuddy

OCTOBER 22, 2020

While we would have loved to see all your illustrious faces at an in-person event, 2020 still has other plans for us. So, instead we created The Summit, an online, live email marketing event. Email volume increases threw every marketer off-track. “We For marketers, it was exceedingly difficult to break through the noise.

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LeadFuze

JANUARY 9, 2024

Plus, we’re talking social media tactics—because let’s face it, that’s where the shoppers hang out. And here you are, with your digital bat ready to swing for those sweet, sweet market share candies. Ecommerce is booming, and business owners are on the lookout for ways to capitalize on ecommerce growth.

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