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B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution.

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4 ways to use sales gamification in your sales process

PandaDoc

Research has shown that there are huge benefits to gamifying your sales process, including better worker productivity and retention when it comes to learning new things. Employee engagement increases when the incentives are worth the effort required to do well. Offer a buy-in option for a chance to win prizes via a drawing or a raffle.

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7 proven ways to increase customer engagement (and sales, too)

SalesLoft

It starts the minute a prospect becomes aware of your solution and extends well beyond completing a transaction, culminating in a strong customer relationship and encouraging brand loyalty. Think of every prospect and qualified lead as an invested, interested third party who wants to know more. What is customer engagement?

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Top 10 Best Enterprise CRM solutions for 2021

Sales Hacker

Chat with prospects in real-time using Conversations. Microsoft Dynamics 365. Microsoft Dynamics 365 combines Microsoft’s enterprise resource planning (ERP) tool and CRM into one cloud-based solution. Microsoft Dynamics offers many enterprise-level features and customization options. Average Rating: 4.17.

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What is Inside Sales? Everything You Need to Know

Gong.io

Depending on their role within the team, inside sales reps engage in research, prospecting, email and social media outreach, cold calling, lead nurturing, qualification, demonstration, and negotiation conversations. It’s easier to accommodate the prospect and get in touch ASAP when you don’t need to fly out reps for a meeting.

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The Truth About Gamification (The Good, the Bad, & the Ugly)

Lessonly

Research shows that external rewards can even be a demotivating factor in engagement and satisfaction over time, leading learners to avoid tasks or simply “check the box” to get it done. The extrinsic motivation of the badges and mayorships only provided a temporary engagement incentive for their users that ultimately wore off.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

Use prospect search filters. Mailshake is a lead generation tool that lets brands automate their prospecting outreach via email, social, and phone. Unlike traditional email marketing solutions, this automated solution enables you to send personalized cold emails at scale, then engage with these prospects via phone and social.