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26 CRM Techniques and Strategies for Customer Retention

Cience

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. Increase the value of communication by including links to resources and webinars. Live Webinars. Smart companies work proactively to make their customers feel seen and heard.

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4 Trends Shaping B2B Marketing in 2011

Pointclear

Today's guest blogger, Ann Handley, is the Chief Content Officer of MarketingProfs and the co-author of the brand-new book, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Wiley, 2011). Follwer her on Twitter @marketingprofs. Serving is the new selling.

Trends 180
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How to Handle RFPs and RFIs

The Brooks Group

Yesterday, we conducted a webinar about best practices for submitting B2B Proposals. It's part of a series of webinars celebrating this, our 35th year in the Sales Training Business. But, we've all run into those RFPs where the opportunity to connect with a prospect is limited (if not impossible).

How To 40
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RIP: Sales Training

SBI Growth

Train them how to use social media to prospect. Smart companies use delivery tools like: Pod casts. Interactive webinars. Their self-directed buying has them already solving their problem before you show up. Content needs to be written with the buyer in mind. Help sales reps match with the customer’s buying process.

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Seven Sales Leaders on the Challenges They Overcame in 2020 & Their 2021 Predictions

Hubspot Sales

The second layer is encouraging reps to balance empathy with prospects. “[To Instead, focus on the value, so your sales process is rooted in what's good for [the prospect].”. For those in similar sectors, Phil encourages companies to identify and communicate those opportunities and begin acting on them. Mintis questioned.