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Learn How to Get the Gatekeeper on Your Side

No More Cold Calling

Getting past the gatekeeper shouldn’t be so daunting. Why is getting past the gatekeeper and finding qualified leads so challenging for salespeople? It starts with inbound leads: responding to leads from marketing, answering website inquiries, and following up with podcast and webinar attendees. The dreaded gatekeeper.

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[Missed Connections]: December Referral Selling Insights

No More Cold Calling

And which tactics will help us keep our pipelines full in 2015 and beyond? Gatekeepers can smell phoniness a mile away. When you receive referral introductions from people your prospects know and trust, their gatekeepers will happily patch you through. And certainly not when you cold call. You’re not fooling anybody. Learn more.)

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5-Step Plan to Penetrate the Market in 90 Days (In Any Industry)

Sales Hacker

If you only had 90 days to penetrate the market and produce sales, what would you do? While you could come up with a complicated plan that won’t deliver results for half a year or more, you can get better results, faster, by implementing a DRIP Marketing Plan. DRIP: The Secret to Reliably Penetrate the Market.

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15 best cold calling books to take your sales team to new levels

Close.io

The last update of the book came out in 2015, yet many of its research techniques remain relevant for finding information about your prospects on the web. Author : Jeb Blount Published : October 5, 2015. How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing Kindle Edition. Fanatical Prospecting.

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An Open Letter to Social Sellers Everywhere

Tony Hughes

Dear Social Seller of 2015, Now that I've got your attention I must warn you. Think of Twitter as the spokes, the amplification that used to be encapsulated as Direct Response Marketing or e-mail blasts. I remain convinced that executives in 2015 are yearning for something more, something deeper. It's Google Glass.

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What’s Next for Email? Three Email Marketing Leaders Share Their Predictions for 2023

Appbuddy

They shared their major takeaways from 2022, plus sneak previews of what email marketers can expect this year.  However, a personal observation is that more European retailers took a stand against Black Friday marketing this year, with some even closing their sites for the day. What’s the best piece of email marketing you saw in 2022?

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B2B Event Lead Generation – Guide

Cience

According to AdStage , 68% of B2B marketers use in-person events for lead generation initiatives. CIENCE marketing managers are among that 68%. Senior Vice President and General Manager, American Express Meetings & Events, Issa Jouaneh predicted a boom in the event industry for 2019 after a tremendous slowdown as recently as 2015.