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50 Must-Know Heavy Hitters: Winners of the Sales Hacker Top 50 Awards 2017!

Sales Hacker

Simmy K – Enterprise Sales Executive, Conversica. Katie Levy – Enterprise Account Executive, SmartRecruiters. 5) Demand Gen Winners: DeAnn Poe – Vice President, Demand Generation, DiscoverOrg. Manager, Demand Generation, Host Analytics. Preeti Kim Pinch – Sr.

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Sales Events to Look Forward to in 2017

SalesLoft

From new advances in product and technology, to exciting sales events on the horizon, 2017 is sure to be abuzz with innovation, collaboration, and thought-leadership across the board. SaaStr is the largest community of people who like enterprise software on the planet. Rainmaker 2017 will provide attendees with each of these in spades.

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Revegy’s 2018 Year in Review Signals Strong Outlook for 2019

SBI

Founded in 2005, Revegy more than doubled net new customers from 2017 for its SaaS-based subscriptions. Founded in 2005, Revegy more than doubled net new customers from 2017 for its SaaS-based subscriptions. The hires round out a year where total staff at Revegy grew by 50 percent.

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6 Steps to Improve Your Go-To-Market Maturity

Sales and Marketing Management

These companies are leveraging account-based strategies, driving enterprise-wide alignment and use data science as a weapon. You’re likely familiar with SiriusDecisions’ Demand Waterfall, a decade-old concept. In 2017, they unveiled a significant update that added “Target Demand” as the first stage of the revenue management process.

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TechTarget Priority Engine Named Best Account Based Marketing and Sales & Marketing Intelligence Solution by SIIA

SBI

Our rich account level insights, active named contacts and intent-driven services are powering new levels of performance for demand generation, ABM, sales prospecting, channel enablement and more. Revegy more than doubled net new customers from 2017 for its SaaS-based subscriptions. Michael Cotoia, CEO, TechTarget.

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Building an Effective Lead Management Process for High-Growth Sales

Velocify

Demand generation marketers are focused on supporting sales teams, and a large part of their role is ensuring that carefully curated leads are moving through the funnel effectively. Last year, our sales and marketing teams aligned on a high-growth strategy for 2017.

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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. Survey respondents represented multiple industries and ranged in size from SMB organizations to large enterprises.

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