Pipeliner

DECEMBER 31, 2017

Based on what I’ve heard from sales leaders, 2017 wasn’t much better. Perhaps they: Depended on marketing to send them qualified sales leads. Lacked requisite selling skills to engage in a value conversation. The company had piloted Julian’s software and decided it didn’t work for them.

Referrals 75

Referrals Sales Qualified Lead Cold Calling Social Media 75

Gong.io

AUGUST 20, 2018

Take marketing technology as one shining example of this…. In 2011, the marketing technology landscape consisted of a total of 150 competitors in the space: Now, you’d think that 150 is already a lot to handle. Before you scroll down, can you guess how many are in the category today (2017)? Take a wild guess. Answer: 5,000.

Competition 54

Competition Trends Case Study Up-Sell 54

CloserIQ

SEPTEMBER 11, 2018

Look Beyond Selling Skills. The Bridge Builder The best sales enablement managers are ready to improve sales and marketing alignment. You can increase your chances of success by recruiting among marketing leaders as well as sales experts. Accelerate Sales And Marketing Alignment. We’ve all heard the stories.

Sales Enablement 95

Sales Enablement Hiring How To Collateral 95

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Due to rapid changes in buyer behavior and expectations, non-personalized content is now an unacceptable marketing practice.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52

LeadFuze

AUGUST 5, 2021

How to Make Sales and Marketing Meetings More Effective and Impactful. Leah Bell is the Content Marketing Specialist for SalesLoft. The Gist: G2 Crowd is a massive name in the software space. While you’re there, you can also benefit from the other organized topics from marketing to productivity and more. .

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98