The Best Cold Calling Tip Is Stop Immediately (Do This Instead)
No More Cold Calling
JANUARY 24, 2019
percent of sales reps made quota last year. Cold calling doesn’t address the top two challenges that sales teams face. My definition of a cold call is any attempt to reach a prospect who doesn’t know you and doesn’t expect to hear from you. That means sales reps spend a lot of time on the phone, getting absolutely nowhere.
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