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Real estate marketing: Using tech to build your brand (with Maryann Palazzolo)

Nutshell

Marketing is the process of converting unaware prospects into fans, and eventually into buyers. This is also known as a “buyer’s journey,” and each step on that journey is reflected by a stage in the marketing funnel, and a good real estate agent will manage this process every step of the way. Real estate content is a goldmine.

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A Guide to Building a Referral Network for Your SMB

Act!

However, most small and midsize businesses can’t afford expensive advertising campaigns to attract potential clients. Today’s buyers are spoiled for choice when they have to make a purchase decision. A devoted referral network can help you stand out in such a buyer-driven market.

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Come On In, The Water’s Lovely! LinkedIn Is Not Just For Businesses It’s For Sales Professionals Too!

MTD Sales Training

Today’s buyers are a lot more sales savvy; they conduct research online about your products and services, your company and your competitors all with a few clicks of a mouse. 80% of sales are lost because the salesperson failed to establish an element of trust and credibility with the buyer – The Marketing Edge.

LinkedIn 282
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It’s Ironic: It Takes Data to Be Personal

SBI

It’s a well known fact: buyers today don’t have the time or patience for generic marketing messages and sales pitches. Technographic data If you sell technology products or services, technographic data is a goldmine. It’s Ironic: It Takes Data to Be Personal. By Lisa Smith, InsideView.

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All the things marketers can (and should) be doing with a CRM

Nutshell

That being said, they keep your company’s brand in potential buyers’ minds on a regular basis, and CRMs play an important role in newsletter distribution. Tracking the effectiveness of landing pages, web forms, and the quality of their leads allows marketers to make budgetary decisions related to their advertising and marketing channels.

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Do You Know How A Sales Funnel Will Build Your E-commerce Business?

Smooth Sale

Unfortunately, many e-commerce start-ups struggle to get their business moving because they are unable to find the right buyer or enough of them. A sales funnel works the same way, through four basic steps: Target Your Advertising. Target Your Advertising. That goldmine is Facebook. Acquire traffic. Get customers.

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5 Ways to Generate More Webinar Leads

Zoominfo

Seasoned B2B marketers know a well-executed webinar is a goldmine for sales leads. 79% of buyers say they will share information in exchange for webinars ( source ). Create a profile of your ideal buyer. Marketers can answer this important question by creating buyer personas. Who do you want to register for your webinars?

Lead Rank 209