Bernadette McClelland

JANUARY 15, 2017

Today though, our buyers know more than us in many cases, and they now come to the table holding the cards. Prospects and customers either answered the phone (or pager) or their PA did. I remember when I first started out in sales some thirty years ago we had a small department of two women whose role was telemarketing.

Telemarketing 150

Telemarketing Lead Rank Margin Retail 150

Hubspot Sales

JANUARY 9, 2024

Door-to-door (D2D) sales involves knocking on people’s doors to advertise or sell products/services. He also recommends being enthusiastic, courteous, and confident enough to demand attention from prospects. By that logic, you’ll also want to encourage your prospect to talk. Some prospects don’t want to talk.

Face-to-face 103

Face-to-face Up-Sell Research Sales 103

Pointclear

MAY 30, 2012

Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.

Cost per Lead 154

Cost per Lead Top of Funnel Outbound Sports 154

Sales Training Advice

JULY 30, 2012

Sometimes you have to prospect. The dictionary defines the verb prospect as “to search or explore (a region), as for gold.” ” When you prospect for clients, you explore your region—your town or your market niche—to locate the gold that may be buried right under your nose. Use advertising directories.

Prospecting 40

Prospecting Hoovers Referrals Jigsaw 40

Pipeliner

MAY 28, 2021

Compared to outbound marketing, which relies on activities such as cold calling, telemarketing, purchasing email lists, door-to-door visits, and advertising, inbound marketing is less intrusive. Inbound marketing emphasizes engaging customers throughout their buyer journey. What is inbound marketing and why does it matter?

Inbound 52

Inbound Webinar Metrics Company Lead Rank 52

BuzzBoard

JANUARY 3, 2024

The fact is sales reps have mere seconds to convey respect for prospects’ time before being dismissed as yet another spammy solicitor. In this age of everything digital, it begins with consuming every digital crumb that prospects leave behind, to piece together a mosaic of who they really are.

Cold Calling 98

Cold Calling Top of Funnel Small Business Small Business 98

BuzzBoard

DECEMBER 6, 2023

The fact is sales reps have mere seconds to convey respect for prospects’ time before being dismissed as yet another spammy solicitor. In this age of everything digital, it begins with consuming every digital crumb that prospects leave behind, to piece together a mosaic of who they really are.

Cold Calling 52

Cold Calling Top of Funnel Small Business Small Business 52