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Advice to Steve, a Down-and-Almost-Out Sales Manager: Telemarket Old Leads First!

Pointclear

My advice to Steve is that when sales are needed in the fourth quarter, first telemarket old leads (older than 3 months), generated on products in stock. This cut the prospect list by 70%. We decided these were the most honest, high-probability prospects. The telemarketing time amounted to about 250 hours, over four weeks.

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Why You Should STOP Cold Calling Immediately (2020 Update)

No More Cold Calling

Message to cold callers: Pestering strangers is NOT the way to prospect. You might think you’ve been able to avoid sounding like a telemarketer, but that is exactly what you’re doing, and your prospect knows it. The sales world has changed, our buyers have changed, and their preferred modes of communication has changed.

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Is Sales Ops Enabling the Buyer Process?

SBI Growth

But is that the same as enabling the buyer to buy? Buyers don’t care about how your organization wants to sell. Is everything you do making it easier for your buyers to buy? Learn how to more closely align with your buyers and enable them to buy. You’ve been hearing that buyers have changed significantly.

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How to engage prospects who want to tune you out

Selling Essentials RapidLearning Center

When you’re prospecting, do you ever get the feeling that the buyer on the other end isn’t listening to you? If a prospect is having a bad day, or is engulfed in a whirlwind of meetings, or is preoccupied with an urgent task, getting them to listen may be just about impossible. Telemarketing call!”

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Prospectors’ Guide To Objection Handling – Part III – “We’re Good”

The Pipeline

In the first two installments we looked at the anatomy of the typical objection to a prospecting call, that is being an Interruption , and the Conditioned Response to Interruptions. One reason people hate the mid-dinner telemarketing call is the one sided nature of the call: Telemarketer – “if you sign up today….”.

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Is Lead Flow to the Reps Too Slow or Gridlocked?

Pointclear

You are: Delaying talking to buyers and reducing your chances of making the sale by 50%, because salespeople, on average, aren’t getting the leads until weeks after they’re created. Filtering out real buyers. Starving the pipeline of new prospects. From my estimate 85% to 90% of the buyers were filtered out.

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The 5 Top Media for Cold Prospecting

Pointclear

Outbound telemarketing The telephone is the Swiss Army knife in the B-to-B marketer’s backpack: a flexible, personal, dependable resource with infinite applications. The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail.

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