A Bold New Model for Launching Brands in a Market that Demands Speed and Certainty
Sales and Marketing Management
DECEMBER 14, 2018
Used, most notably, by innovative technology firms, prototyping helps minimize the gap between strategy and execution when time and competitive advantage is critical. Show or illustrate what you’re talking about and you’ll get a much more constructive response. All Together Now. Words are a mile wide and an inch deep.
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