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B2B Lead Generation: The Ultimate Guide

Zoominfo

Content Marketing Your content marketing strategy can include many formats: On-site blogs Guest blogs White papers Original research Webinars Press releases Social media No matter the format, content marketing can only live up to its fullest potential if it’s pertinent to your target demographic — and if they can find it.

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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. Who’s attending webinars. Who’s attending webinars. Tracking source to sale. Tracking conversations and activities.

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7 Virtual Alternatives to Generating Leads at Trade Shows

Hubspot Sales

Host webinars and online workshops. Package that information to create an online workshop or webinar and share the information digitally to begin building a relationship with new leads. According to Xant, 73% of marketing and sales leaders credit webinars as a way to generate high-quality leads. Attend virtual conferences.

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7 Virtual Alternatives to Generating Leads at Trade Shows

Hubspot Sales

Host webinars and online workshops. Package that information to create an online workshop or webinar and share the information digitally to begin building a relationship with new leads. According to Xant, 73% of marketing and sales leaders credit webinars as a way to generate high-quality leads. Attend virtual conferences.

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7 Effective Customer Engagement Strategies You Can Use for Building a Strong Brand

Apptivo

Nevertheless, if you want to be successful in your online business, you need to use the right email marketing software. Suzy is a qualitative market research software that has advanced research capabilities. You can get real-time data from the software’s broad audience of one million customers.

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How to Build a Sales Process: The Complete Guide

Nutshell

Presenting Whether you’re doing an on-site demonstration for a potential client or using video conferencing to present a software solution, presenting is your sales team’s opportunity to lay out a compelling, personalized case for how your product or service will fulfill the prospect’s immediate needs.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

SalesHandy is software that lets businesses and sales teams automate and track their email outreach from Gmail and Outlook. Google Ads Editor is a free app that allows Google Ads advertisers to make bulk changes to PPC campaigns offline. Price: Traffic Booster starts at $180 per month, which includes your actual advertising budget.