Zoominfo

FEBRUARY 1, 2018

The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ).

Lead Generation 243

Lead Generation Marketing Qualified Lead Sales Qualified Lead Lead Rank 243

The Pipeline

JULY 29, 2011

Sales and marketing lead generation tools follow this suit. It’s usually marketing’s job to create campaigns and messaging, and set social media and web strategy. As you grow your inbound strategies, follow one of the leading software and content providers in this small and medium business space, Hubspot. Social Selling.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Pointclear

APRIL 18, 2012

Prior to joining Aberdeen Group, he spent years in the trenches with companies including Progress Software, LogMeIn, and SuccessFactors. ” You can connect with Trip and learn more about his marketing effectiveness and strategy work by visiting the following resources: Trip Kucera on Twitter: @TripKucera.

Trends 157

Trends Social Media Top of Funnel Lead Rank 157

The ROI Guy

JANUARY 20, 2011

To address this growing market opportunity, Alinean developed the EMC SMB Virtual Solutions Advisor, a TCO calculator at the heart of this new SMB virtualization marketing campaign. Tailwinds for Marketing Automation Software - Insi. The tool uses a new version of our XcelLive platform (version 5.0) Powered by Blogger.

ROI 40

ROI Social Media Media Campaigns 40

Delicious Sales

MAY 2, 2012

Software (1035). Demand Generation (181). Twitter (1359). SalesProCentral can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. Sales (12918). Marketing (6398). Training (4995). Prospecting (4539).

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Tailwinds for Marketing Automation Software - Insi. Posted by Tom Pisello at 10:33 AM Email This BlogThis!

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

The ROI Guy

JANUARY 17, 2011

The assessment tool has been available since 2008 and is generating more than 600 analyses per month, driving significant evolution of Microsoft’s relationship with clients, and empowering significant partner marketing campaigns. Tailwinds for Marketing Automation Software - Insi. Powered by Blogger.

ROI 45

ROI Lead Rank Lead Scoring Tools 45