Janek Performance Group

JANUARY 23, 2023

The new year is upon us, and this year looks to be anything but easy for telecom sales. It was rollercoaster of a year last year for enterprise sales: It’s not how we start in January but how we finish in December that counts. The changing macroeconomic conditions have created a more competitive climate and extended sales cycles.

Telecommunications 62

Telecommunications Enterprise Enterprise Decision Maker 62

Zoominfo

OCTOBER 23, 2019

72% of businesses in the technology, media, and telecommunications industry expect AI to have a significant impact on product offerings in the next five years ( source ). 80% of sales and marketing leaders say they already use chatbot software in their customer experience or plan to do so by 2020 ( source ). AI in Sales.

B2B 247

B2B Telecommunications Forecasting Scale 247

Zoominfo

FEBRUARY 13, 2019

In fact, studies show that email marketing has a 4400% return on investment ( source ). It’s no longer good enough to send your entire customer database the same offers. If segmenting by job function consider the different departments you serve—like sales, marketing, customer service, or IT.

Segment 219

Segment Email Marketing Marketing Buyer Persona 219

Sales Hacker

AUGUST 14, 2020

Get the contract you want to renegotiate (it helps if you have an easy way to find and sort through these ) and study everything you can about the details you want to renegotiate. If a renegotiation is needed, though, study and lay down all of the reasons, you’re asking for it. Prepare in advance.

Telecommunications 120

Telecommunications How To Film Study 120

Zoominfo

AUGUST 12, 2018

72% of businesses in the technology, media, and telecommunications industry expect AI to have a significant impact on product offerings in the next five years ( source ). 80% of sales and marketing leaders say they already use chatbots in their customer experience or plan to do so by 2020 ( source ). AI in Sales.

B2B 150

B2B Telecommunications Forecasting Scale 150

Zoominfo

FEBRUARY 13, 2019

In fact, 55% of B2B professionals say that marketing personalization leads to higher rates of sales conversions and future growth. Think about it, is a customer or prospect more likely to engage with a general offer or with a personalized message tailored to their specific interests?

Segment 130

Segment Buyer Persona Email Marketing Telecommunications 130

Zoominfo

JANUARY 31, 2018

In fact, studies show that email marketing has a 4400% return on investment ( source ). It’s no longer good enough to send your entire customer database the same offers. If segmenting by job function consider the different departments you serve—like sales, marketing, customer service, or IT.

Segment 124

Segment Email Marketing Marketing Buyer Persona 124