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What's it take to generate leads that fuel your forecast?

Pointclear

At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. At PointClear, our average associate is 50. Our group is capable of navigating a prospect organization to find the right decision-makers. Our tool, the PinPoint platform, does.

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PowerViews with Jamie Turner: Mobile Marketing Leads the Way

Pointclear

I''m pleased to have as my guest today Jamie Turner, CEO and Founder of The 60 Second Marketer, an organization that provides tools, tips and tutorials on the newest techniques in marketing. Now more than a listening tool social can in some cases become very automated, without the personal nuance that one-to-one marketing lends itself to.

Lead Rank 248
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Best of PowerViews: Are You Tenacious About Sales Follow Up?

Pointclear

The challenge this presents is the ability to justify investing in an expensive comprehensive CRM tool that has been customized, when in fact it’s not reflecting the true data. Now more than a listening tool social can in some cases become very automated, without the personal nuance that one-to-one marketing lends itself to.

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Guest Post: Undead, Out Bound, Bloated Data and Dashing Dashboards

Jonathan Farrington

New tools such as marketing automation are great – we use it. And, a dependence on inbound marketing leads to substantially smaller deals (up to 65% smaller deals) with lower level-decision makers. He has been instrumental in developing the innovative strategies that drive revenue for PointClear clients nationwide.

Data 43
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Is Account-Based Marketing the Holy Grail for Lead Generation Nirvana? [PowerOpinions Part 4]

Pointclear

Simply, marketing is much more involved in revenue and customer generation, and the marketing tools and available data now allow marketers to contribute in tangible ways to delivering customers within a defined set of companies. So why is ABM the new must-have for B2B marketers? You have to bear hug sales.

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Expert Panel’s Feedback on Our Lead to Revenue Calculator

Pointclear

Next, Dave Brock : In general, it's a very comprehensive, complete tool. People like me will want to drill down to see if the model holds together as an operational tool. I know that the tool can be modified based on specific company situation, but I think the focus on numbers is misdirected. Go to this blog to read more.

Lead Rank 100
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The Whole Truth - Why CEOs Need to Know What Makes Sales and Marketing Click

Pointclear

Why not use all the tools in your toolbox? Decision maker not yet named? If you send leads too soon, Sales will discard them, so you must nurture them until they fit your ULD.”. Drive revenue from all sources. Inbound, nurture and proactive outbound are all reliable sources. Not the right time? Need not realized?