What's it take to generate leads that fuel your forecast?


Continued engagement in the form of account-focused outreach (also referred to as Account Based Marketing) makes sure your company is on their radar when the right disruption happens to necessitate a decision, when their current solution’s weaknesses reach the boiling point, or when competition encroaches and fear sets in. At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results.

Guest Post: Undead, Out Bound, Bloated Data and Dashing Dashboards

Jonathan Farrington

New tools such as marketing automation are great – we use it. And, a dependence on inbound marketing leads to substantially smaller deals (up to 65% smaller deals) with lower level-decision makers. It is time to make some predictions for 2013.