COVID-19 accelerates expected B2B sales trends
Sales and Marketing Management
JUNE 22, 2020
McKinsey & Company created its B2B Decision Maker Pulse , a survey of 3,600 B2B decision makers in 11 countries and 12 sectors across 14 spend categories. The objective is to identify how decision makers continue to learn and pivot their operations in the age of COVID-19. The next normal sales model.
Let's personalize your content