Marketing Pharmaceuticals Prospecting Selling Skills 
Partners in Excellence
OCTOBER 5, 2021
Perhaps the biggest thing that impacts our performance is we don’t know who our customer, we define our ideal customer in such vague terms that we waste a lot of time and brand equity on customers that we should never be selling to. We get prospecting outreaches from companies that should never reach us. A phone number?
SBI
JUNE 4, 2014
Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? They are reaching out to their friend Google instead.) This gives a very narrow window within which a sales rep must be able to add value for a prospect.
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SBI
JUNE 3, 2014
Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? Duncan: The buying process has changed dramatically in the last decade and today as much as 70% of the buying cycle happens before a prospect ever reaches out to a vendor.
Mindtickle
APRIL 22, 2022
Sellers must also be able to apply it when it matters: when interacting with prospects. This practice boosts their skills and their confidence so they’re better prepared for any interaction that comes their way. Industries including pharmaceuticals, retail, and technology are particularly heavy users of role-plays.
Hubspot Sales
NOVEMBER 6, 2019
Just like you target specific prospects who are the best fit for your product, you should identify the type of reps who have the ideal skills, experience, and background for your company — and pursue them aggressively. Curious: Interested in learning more about prospects; willing to ask probing questions. Build a hiring profile.
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