snackable-content Marketing Related Topics 
KO Advantage Group
NOVEMBER 4, 2018
This is where you break down your timeline in snackable pieces they can easily digest. Spell out your proposal to your clients in bite-sized content that aligns with their goals. For your last slide, discuss the ROI and the steps you both have to take to achieve that. Play your cards right--in this case, your slides.
Hubspot Sales
OCTOBER 26, 2022
Capitalize on your inbound marketing. If it has a blog, get an idea of the content it posts — and be mindful of elements like the tone it's written in. It's the archetype of a company with the needs, interests, budget, market position, and scale — among other factors — required to be interested in a solution like yours.
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Zoominfo
AUGUST 21, 2018
Your goal as a B2B marketer is to capture the attention of potential buyers with informational resources and content. Enter, snackable content. For those who aren’t familiar with the term, snackable content is essentially the same as traditional marketing content—but condensed.
Insight Demand
SEPTEMBER 12, 2017
Success stories fail at selling change because customers will have forgotten why they decided to change by the time marketing interviews them. You can’t rely on the marketing team to produce change stories, because new customers won’t engage with marketing until they achieve results. SUCCESS STORIES FAIL AT SELLING CHANGE .
Zoominfo
FEBRUARY 19, 2019
The premise of content marketing is simple: Offer something of value and, in exchange, earn the trust of potential customers. Yet, when it comes time to execute, many marketers stumble. If you’ve ever asked yourself a similar line of questions, fear not, dear marketer. What should I write about? Let’s get into it!
Nutshell
NOVEMBER 25, 2020
Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. What is email marketing?
Hubspot Sales
JULY 1, 2019
An account-based model treats every account like a market of one. How to Use Content in Account-Based Selling. Every team -- Sales, Sales Development, Marketing, Customer Success, Finance, Product, Engineering, and the C-suite -- must be aligned. According to Google Trends, interest in account-based sales is steadily rising.
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