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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

Curious about how long each has been a public company, I checked on the years in which their stocks were offered: Salesforce.com – 2004; SuccessFactors – 2007; and NetSuite – 2007. One answer includes applying, tracking and measuring best-practice sales lead management processes.

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The Pipeline ? Mobile Apps for the Mobile Sales Force

The Pipeline

December 2007. We at Software Advice typically focus on sales force automation software , but we decided to broaden our focuse and see what is available on mobile devices to match the needs of a mobile sales force. She focuses on enterprise technology in the area of customer relationship management. Funnel management.

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The Pipeline ? Take Control!

The Pipeline

December 2007. Stored in Attitude , Business Acumen , Buying Process , EDGE Sales Process , Forecast , Funnel management , Interactive Selling , Metrics , Proactive , Productivity , Sales Strategy , Sales Success , Time Allocation , execution. I had a call from Bob, a director of sales with software company. Funnel management.

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The Pipeline ? Customer Hot Potato ? Sales eXchange ? 117

The Pipeline

December 2007. A variation on the familiar “oh no, it is not the hardware, it’s a software issue” ya right. Funnel management. HR Management. Lead Management. January 2009. December 2008. November 2008. October 2008. September 2008. August 2008. April 2008. March 2008. February 2008.

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The Pipeline ? Get Your Veteran Salespeople to Take Baby Steps

The Pipeline

December 2007. He is internationally known for his ground breaking work in evaluating sales people, he is the developer of a tool for evaluating sales forces, and the co-developer of several software and web applications that help sales managers coach and hold their salespeople accountable. Funnel management. August 2008.

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Guaranteed Rate Rises to the Top with Velocify

Velocify

Realizing they needed a more advanced solution, Guaranteed Rate found Velocify in 2007 and haven’t looked back since. Velocify enabled them to achieve this goal by taking the guess work out of lead management. Improve Contact Rate, Call Speed, and Talk Time.

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The Pipeline ? How Marketing Can Help Sales After the Handoff

The Pipeline

December 2007. Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Marketing automation software generates the data marketers need to provide new levels of support to sales. Funnel management. HR Management. Lead Management. April 2008.

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