Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive
Sales and Marketing Management
SEPTEMBER 28, 2020
Following the 2008 recession, it took larger companies an average of four years to recover their pre-recession level of GDP , while smaller companies took six years. Old Sales Funnels Are Drying Up. The ongoing crisis is forcing sales leaders to adjust how their companies sell in the presence of shifting customer behavior.
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