article thumbnail

Email as a Sales Prospecting Letter

The Sales Hunter

If you have spent any amount of time in the direct-mail industry, you will recognize these questions as being the basic elements of what needs to be included in a direct-mail letter. Copyright 2012, Mark Hunter “The Sales Hunter.” Does it have a personal connection with the receiver? Is it time driven?

article thumbnail

PowerViews with James Obermayer: Lead Management & Integrated Direct Marketing

Pointclear

2012: Companies Lifting Off with Higher Budgets for Marketing & Lead Generation. Research indicates that prospects are completing 70% of the decision making process before they want to talk to a salesperson, but information sources for this self-education still needs to include direct mail pieces, emails and trade show participation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing

Pointclear

Chad Burmeister, Vice President of Corporate Sales at ConnectandSell Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. We talked about this issue and about the sustainable relevance of direct mail and cold calling.

article thumbnail

Voicemail as a Prospecting Strategy? YES! | Sales Motivation and.

The Sales Hunter

E-mail RSS. Feb 14, 2012. What this means is you use cold-calling voicemails as one part of your prospecting strategy, and the other parts are going to include email, direct mail, networking, and so forth. Copyright 2012, Mark Hunter “The Sales Hunter.” Archives Select Month March 2012.

article thumbnail

PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

So I think 2012 will see large movement in the direction of both mobile and the analysis of big data.” Click to start video at this point — Christopher references studies that show direct mail is increasing in popularity, and he comments this may be because the email inbox is so crowded today.

CRM 178
article thumbnail

Your Sales Message Stinks

A Sales Guy

Prospects are bombarded with phone calls, direct mail and emails in ever increasing rates with messages that stink as much as they always have. She is the author of the Harvard Business Review article Tweet Me, Friend Me, Make Me Buy published in the July 2012. I challenge you to be different! Where is the value?

article thumbnail

PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

So I think 2012 will see large movement in the direction of both mobile and the analysis of big data.” Click to start video at this point — Chris references studies that show direct mail is increasing in popularity, and he comments this may be because the email inbox is so crowded today.

CRM 133