Hubspot Sales

MARCH 11, 2019

Reps were gatekeepers to information and controlled the buying process. They informed, advertised, and sold to people at different stages in the buyer's journey, some who might never have thought to make a purchase in the first place. But that's far from the truth. The Sales Playing Field. The internet changed everything.

Hiring 87

Hiring Ideal Customer Profile Customer Hubspot 87

Crunchbase

MARCH 11, 2020

Embrace the gatekeeper to help qualify quickly. Most sales reps don’t realize the importance of the gatekeeper. Most sales reps don’t realize the importance of the gatekeeper. So how can you drive better results by having meaningful engagements with the gatekeeper? What did we realize?

Outbound 66

Outbound Gatekeeper Decision Maker Sales Qualified Lead 66

Zoominfo

APRIL 23, 2020

But there’s data, and then there’s data. It’s not hard to find data: a company name and phone number, employee count, revenue, maybe direct numbers and email addresses, job titles. But long, complicated sales cycles need more than just names and numbers. Data Quality and Management. JUST KIDDING. The horrors of bad lead lists are endless.

Ideal Customer Profile 189

Ideal Customer Profile Prospecting Intent Data Trade Show 189

DiscoverOrg Sales

MAY 7, 2019

There’s data, and then there’s data. It’s not hard to find data : a company name and phone number, employee count, revenue, maybe direct numbers and email addresses, job titles. But long, complicated sales cycles need more than just names and numbers. Data quality and management. You just acquired a list of names, phone numbers, and email addresses.

Ideal Customer Profile 150

Ideal Customer Profile Prospecting Intent Data Trade Show 150

Hubspot Sales

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Sales Hacker

MARCH 2, 2020

As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Are recently published books that aren’t being talked about yet , but likely will be. Agile Selling.

Top of Funnel 141

Top of Funnel Lead Rank Hiring Handbook 141

Hubspot Sales

NOVEMBER 21, 2018

Gatekeeper: Blocker in getting a product implemented or approved. Map a value matrix and messaging strategy to each persona. Understand your buyer’s journey. Pick a sales strategy. Generate interest. Create content. To avoid this, it’s important to craft a carefully thought out plan. But first, what is a go-to-market strategy?

Paid Content 133

Paid Content Top of Funnel Lead Rank Webinar Metrics 133

Sales Hacker

NOVEMBER 15, 2017

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started. AB Testing.

Lead Rank 99

Lead Rank Top of Funnel Ideal Customer Profile Sales Qualified Lead 99

eGrabber

JANUARY 11, 2024

B2B marketers, according to HubSpot , face a common foe: 61% struggle with lead generation. For many businesses, generating strong sales leads is a top priority, but a vexing one. You need clues about the people and businesses that will buy your products and services, but how to get sales leads is a constant problem.

Paid Content 45

Paid Content Inbound Sales Qualified Lead Lead Rank 45