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How ZoomInfo’s WebSights Improves Retargeting Strategies

Zoominfo

Figure 1 : After connecting WebSights with Google Analytics, you can create segments with specific company attributes. How to Retarget Your Audience with Digital Advertising. Next, you can export this audience to Google Ads to run your retargeting campaign. Case Study: Akrobi doubles pipeline with ZoomInfo WebSights.

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How ZoomInfo WebSights Improves Retargeting Strategies

Zoominfo

Figure 1 : After connecting WebSights with Google Analytics, you can create segments with specific company attributes. How to Retarget Your Audience with Digital Advertising Next, you can export this audience to Google Ads to run your retargeting campaign. Buyer behavior: Who wants to do business with us?

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If you’re not sure who your core audience is, try using Google Analytics to see who’s already visiting your site and buying your products/services. Content marketing generates more than 3x the leads as advertising and costs 62% less. Instead, focus on your core audience. What demographics do they share?

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4 Steps for Getting Started With Data Collection for Sales Teams

Nutshell

Web analytics tools: Using tools such as Google Analytics, you can view information about who has visited your website and how they interacted with it. Marketing platforms: Data about marketing campaigns via online advertising, social media, and other channels can also help you learn more about your audience.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. With PPC, your traffic will drop as soon as you stop advertising.

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What is Intent Data & How Can You Use It?

LeadBoxer

Job Title If a sales professional is researching “sales pipeline management”, it’s possible they’re looking for a CRM tool that can help manage leads. If you sell advertising services but the target account is in the process of looking for a new marketing director, now might not be the best time to approach them.

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How We Drove a 163% Conversion Rate Increase with Sugar

SugarCRM

We know through integrations we have in place between Sugar, Marketing Automation and Google Analytics that a vast majority of our conversions happen within a 72-hour window of someone’s first visit to our website. That equates to driving more pipeline at no extra cost in advertising dollars.