article thumbnail

How ZoomInfo’s WebSights Improves Retargeting Strategies

Zoominfo

Let’s say you work at a financial technology (fintech) company that sells software for credit unions, investment firms, and commercial banks. Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. Now, imagine two prospects working for different organizations. Not so much.

article thumbnail

How ZoomInfo WebSights Improves Retargeting Strategies

Zoominfo

Let’s say you work at a financial technology (fintech) company that sells software for credit unions, investment firms, and commercial banks. Not All Web Traffic is High Quality Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. One business is an ideal fit. Not so much.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Does 2023 Go Down in Selling History? Mereo Principals Share These Reflections

Mereo

Although we are approaching a new year, many of 2023’s selling challenges will continue to impact your B2B organization’s 2024 performance. In 2023 we certainly saw some softness in B2B purchasing. This inflationary cycle means B2B buyers are getting less for their money. When they did not have that clarity, they froze.

article thumbnail

B2B Executive On Fortune 50 + Startup Partnership Development

Nudge.ai

Today we interview Doug Gould , an experienced partnership development executive who has worked in B2B roles with incredible companies like Microsoft , Xamarin , and Cloudability. DG: At a high level, here’s a breakdown of our process: Start with demand generation: Giving them tools and resources to take our services to market.

article thumbnail

The Pipeline ? Five Bucks To Success!

The Pipeline

We estimate that after administration charges levied by banks/PayPal, we will be able to contribute around 95% of all registration donations. Demand Generation. B2B Lead Generation Blog. The plan is to charge just $5 registration fee per presentation. Book Notice. Book Review. Business Acumen. Buying Process.

Pipeline 223
article thumbnail

The Pipeline ? Time To Step Up!

The Pipeline

We estimate that after administration charges levied by banks/PayPal, we will be able to contribute around 95% of all registration donations. Demand Generation. B2B Lead Generation Blog. The plan is to charge just $5 registration fee per presentation. Book Notice. Book Review. Business Acumen. Buying Process.

Pipeline 218
article thumbnail

The Pipeline ? Not Different ? Sales eXchange ? 132

The Pipeline

Demand Generation. B2B Lead Generation Blog. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability. Don't Wait. EDGE Sales Process. EDGE Selling. Emotional Intelligence(EQ). Funnel management. Sales Roulette – Are You A Player?

Pipeline 214