Zoominfo

JULY 2, 2020

But if you feel like you’ve fallen into the category of companies who have marketing automation platforms, but are not using them to their fullest potential, we’ve got you covered. To determine your goals, consider your overall company objectives. Marketing automation is beneficial. For instance, is lead generation a priority?

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

LeadBoxer

DECEMBER 8, 2019

Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs. Market to current customers Before filling your target account list with companies you don’t yet work with, take a look at your list of current customers.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Zoominfo

JULY 2, 2020

But if you feel like you’ve fallen into the category of companies who have marketing automation platforms, but are not using them to their fullest potential, we’ve got you covered. To determine your goals, consider your overall company objectives. Marketing automation is beneficial. For instance, is lead generation a priority?

Marketing 113

Marketing Webinar Metrics Reachforce Top of Funnel 113

Mereo

APRIL 13, 2022

HubSpot research found one in four companies believe their sales and marketing teams are “misaligned” or “rarely aligned.” Marketo and Reachforce found that organizations are 67% better at closing deals with aligned teams. STRENGTHEN COMPANY CULTURE AND MORALE. More and more, company culture matters to employees.

SalesForce 36

SalesForce Reachforce Face-to-face Marketo 36

Crunchbase

APRIL 3, 2020

For companies able to stay afloat, COVID-19 has shifted priorities across the board and placed immense pressure on sales teams’ performance to keep the lights on. . Source: Reachforce & Marketo . It’s important to understand that many companies are seeing tightening–or even completely frozen–budgets.

Ideal Customer Profile 136

Ideal Customer Profile Decision Maker Reachforce Lead Rank 136

Mereo

NOVEMBER 14, 2019

According to HubSpot research , one in four companies indicate their sales and marketing teams are either “misaligned” or “rarely aligned.” And this misalignment is costing B2B companies 10% or more of lost revenue annually. Sales and marketing alignment remains a pervasive issue derailing selling organizations.

Reachforce 37

Reachforce Marketo Lead Rank Lead Scoring 37

PandaDoc

MARCH 1, 2019

According to Griffin Group , 71% of companies have no process for understanding why they lost their prospects: That said, there’s often a lot we can learn from our failures. According to the Sales Management Association , 90% of all companies that have adopted a formal, guided sales processes are the highest performing.

Prospecting 80

Prospecting Reachforce Marketing Marketo 80