Sales and Marketing Management

OCTOBER 16, 2017

It’s a powerful conversion tool at least as old as the Gospels. Nearmap, the company I work for, captures, manages and delivers high-resolution aerial imagery to engineering and construction firms, governments, property and real estate companies, solar installers, telecoms, and others. Why should I care?” – most prospects will listen.

Real Estate 243

Real Estate Construction Scale Hiring 243

Highspot

JANUARY 28, 2024

These internal tools equip sales teams with the knowledge and strategies to connect with customers. It offers sales representatives versatile tools to deliver value, foster interest, and nurture meaningful conversations. Sales teams relied on these as tools of the trade. Who Creates and Distributes Sales Collateral?

Collateral 96

Collateral Top of Funnel How To Distribution 96

LeadFuze

DECEMBER 31, 2021

It involves identifying the channels and tools you’re going to use, as well as what resources are needed for that journey. Companies produce white papers, original research and blogs on their own websites or elsewhere in order to show off the skills of employees. How Do You Construct a B2B Marketing Plan?

Paid Content 52

Paid Content Ideal Customer Profile Top of Funnel B2B 52

DialSource

JANUARY 16, 2020

This dramatic shift toward new tools and processes is part of the overall movement toward digital transformation. When evaluating an organization’s products, a potential buyer will independently sift through the organization’s content (blog posts, white papers, and case studies), corroborating this information against other online sources. .

Ideal Customer Profile 41

Ideal Customer Profile Consumer Face-to-face Objections 41

Bigtincan

DECEMBER 8, 2021

They require you to adapt to their new system completely — specifically, all employees need to store all content inside their tool. #2: In this stage, sending the prospect a white paper instead of a product demo may make sense. Collaborative tools to be in contact with buyers and send them relevant sales collateral.

Analysis 59

Analysis Collateral Telecommunications Sales Enablement 59

Sales Hacker

OCTOBER 7, 2021

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. Ask questions until you have exhausted your questions before you propose a solution. Heck, stand at the head of it.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130