The Pipeline ? Go Ahead, Sell On Price ? Sales eXchange ? 127
The Pipeline
DECEMBER 12, 2011
Why not, because everyone realised value, and since value is subjective, it is not tied to a specific number, but to other elements, usually the buyers’ objectives and the challenges they perceive in attaining them. First thing we need is a definition of value. If their objectives were easily attained, they would get to it and do it.
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