The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing
DiscoverOrg Sales
FEBRUARY 13, 2019
According to the same Demand Gen Report , 68% of Marketers have the goal of targeting more specific segments for better engagement in 2019. Industries. Both Sales and Marketing need to be on the same page when developing the Ideal Customer Profile (ICP). Seniority level. Employee count. Tech stack. NAICS code. NAICS code.
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