The Pipeline
FEBRUARY 21, 2012
Stored in Appointments , Contest , Proactive , Proactivity , Prospecting , Sales Success , Sales Technique , Sales Training , Workshops , execution. As you may have noticed over to the right, we are presenting the Proactive Prospecting Workshop in Toronto/Markham, scheduled for April 13. Demand Generation. Second Prize.
Product Management University
FEBRUARY 12, 2024
We launched a “try & buy” promotion to existing customers that were candidates…and we wanted to do it via coupons! We pitched the idea to our corporate marketing team as they had the demand generation budget. In the remaining 6 months, we generated $1.2 million in revenue from that promotion. It seems cheesy.”
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Tony Hughes
OCTOBER 16, 2018
2015 will see the dawn of the rise of "LinkedIn Centers" to steadily replace traditional B2B marketing activities for demand generation and phone based telemarketing for lead generation (in-house or outsourced). The trigger events could be funding, promotion, started at a new company, expansion, etc. The Social 3.0
The Pipeline
AUGUST 26, 2011
So why, when it came time for my promotion was I passed over for Ian from IT? Demand Generation. It did everything he said it would do. The results were just as he had guaranteed. My division’s expenditures went down and profits were up. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication.
The Pipeline
SEPTEMBER 30, 2011
You may need to rethink the media and promotional offers that currently make up your marketing program. Promote Your Website & Social Media Pages In Traditional Media And Within Each Other. Promote Yourself. Not promoting yourself will only serve to keep your business a secret. Encourage Others To Promote You.
The Pipeline
MAY 23, 2011
Just in case you think I am being too cynical, consider a tweet earlier this week from a Social Selling type promoting a site as a boon for Social Sellers. Demand Generation. Realty in the social selling space, or maybe more accurately, the promise of something new versus the reality of a thin shiny veneer on the same old.
The Pipeline
APRIL 8, 2011
Similarly in the market world, you have to entice a clientele base by promoting heavily without really striving for a high profit margin. Promote sales, throw out freebies, offer free shipping for certain orders. Demand Generation. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication.
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