Alice Heiman

DECEMBER 12, 2023

April Dunford, an authority on product positioning, discusses the critical role of positioning in sales and marketing. And describes in her second book, Sales Pitch, how to translate the marketing work done for positioning into sales speak. This podcast is a must listen and her books are both must reads.

Siebel 103

Siebel Positioning Banking SAP 103

Vendor Neutral

JUNE 15, 2021

Give prospects the education, insight, and value they crave, and watch as your competition ends up in the rearview mirror! Jim spent over 30 years in enterprise software sales and sales management, leading high-performance teams at ADR, CA, Siebel Systems, and HP Software with a focus on value selling.

Siebel 59

Siebel B2B Demand Generation Agencies Webinar Metrics 59

SalesLoft

APRIL 8, 2016

Director of Sales Development at Birst and author of Economical Growth: 10x w/ Enterprise Account-Based Sales Development Chris Pham is joining us on the Salesloft blog as part one of a five part series on trends in sales development. In this section, we share the ins and outs of efficiently using Salesloft to call and email prospects.

PeopleSoft 52

PeopleSoft Siebel Hiring Lead Rank 52

Velocify

JULY 26, 2017

In my sales career, I have used Goldmine, ACT, Microsoft Access, Siebel CRM, Right Now Technologies, Netsuite and also Salesforce at three previous companies. I remember the struggles I faced daily and was not happy selling with using a traditional CRM (customer relationship management) system to manage my prospects and leads.

Siebel 53

Siebel NetSuite GoldMine Online Lead Generation 53

Sales Hacker

MARCH 30, 2021

We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. I’m curious about the transition and journey of big enterprise sales to joining a smaller organization.

Oracle 102

Oracle Scale SalesForce Incentives 102

SaaStr - Sales Strategy

MARCH 12, 2019

As for Erica, under her CRO role, she leads all go-to-market functions including Marketing, Sales, Operations, Customer Success, Services, and Support. Why does Erica believe that enterprise is a “company sport?” Why does each department need to re-platform when making the move to enterprise? Where do many go wrong?

Scale 81

Scale Enterprise Enterprise Oracle 81