[Missed Connections]: Referral Selling Insights from February
No More Cold Calling
FEBRUARY 29, 2016
Technology is a great tool, but selling is still a person-to-person business. But that almost never happens, because CEOs and other senior decision-makers have a powerful weapon at their disposal—their trusty gatekeepers. B2C incentives work like magic. It’s both a fantastic business tool and a huge time-waster.
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