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Get a Positive ROI out of Trade Shows

Women Sales Pros

Conferences, trade shows, forums or seminars; whatever the ‘event’ is being billed as, my clients are preparing for the fall season. Essential Steps for Sales Preparation: Decide if the trade show/conference offers the value you seek. Conduct a trade show debrief. Set your sales goals for the event.

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Pitching and Selling Products at The Home Depot (Part 1)

SBI Growth

Contractors make up just 3% of HD’s base, however they generate 40% of the store’s revenue; easily making them HD’s most valuable customers. Trade shows and Home Depot “Buying Days” can help you stand apart from the sea of new product submission requests. Host an educational seminar or some other memorable event during the show.

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10 Inside Sales Ideas From Ken Krogue

Score More Sales

A CSO Insights study found that companies who had put CRM into their sales process only increased revenues by 17%. For example, when at a trade show: Grab their business card. Analysis – or give something of value – seminar – webinar. Now 17% is great, but not a lot when you consider the investment.

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What Are the Best Practices for Lead Conversion in Salesforce

Tenfold

Someone you met in a seminar may have also responded to your email blast. Are your offline marketing outreach, such as seminars and trade shows, working? You can then mine this for data on the leading sources and industries, their typical revenue and size, and other relevant information.

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The Difference Between Inside and Outside Sales, Explained 

Crunchbase

Other common locations include: Conferences Trade shows Industry events Seminars Video ( Zoom calls, etc.). Remember that however you split your ratio of outside vs. inside sales reps, the end goal of both is the same: to sell more of your products and services and increase revenue. Learn More.

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How to Manage a Remote Sales Team

DialSource

What Field Sales Associates Can’t Necessarily Do at the Moment: Manage and negotiate with prospects, face-to-face, particularly in a trade show setting. Attend meetings, seminars, and live events in-person. Attend meetings, seminars, and live events online . Increase company revenue. Meet sales targets.

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What’s All The Fuss About Social Selling?

Partners in Excellence

Conference, trade shows, seminars, workshops, networking meetings all serve similar functions and can be important to being informed and expanding your networks. Likewise, many conferences, trade shows, networking meetings, and so forth may be a waste of time. Is it a waste of time? Sure it can be.