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Seven Sales Leaders on the Challenges They Overcame in 2020 & Their 2021 Predictions

Hubspot Sales

Ask any salesperson if they’ve had a tough 2020, and you’ll get a resounding “ Yes.”. I interviewed seven sales leaders from across the country to better understand how they overcame the challenges of 2020, what challenges they expect to encounter in 2021, and how they recommend readers combat both. Post-training materials.

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Drawn-Out Sales Cycles: What to Do When Selling Stalls

Zoominfo

This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Your internal structure should enable this type of instant outreach.

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How Sales Reps Are Hitting Quotas Without Hitting the Streets

Sales and Marketing Management

Covid-19 and subsequent office closures forced every sales team to use virtual channels in situations they never would have considered before the pandemic: complex buying cycles requiring careful orchestration by veteran sellers. Moreover, customer buying preferences vary widely, so a one-size-fits-all approach will not work.

Lead Rank 339
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3 Mandates That Matter for CROs: A Conversation with Forrester and Juniper Networks

Mindtickle

COVID-19 changed the game of life and by extension changed the way we think and do business For people that sell, support customers, and manage clients for a living, 2020 will mark the end of an era that focused on interpersonal, in-field skill. Customers don’t care whether they’re buying from inside or outside sales reps.

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5 Considerations When Deploying a Sales Engagement Platform

SalesLoft

Originally designed to help sales development functions manage high call and email volumes, companies in this segment can now deliver sizable productivity gains to entire revenue teams… — Laura Ramos and Mary Shea, Forrester Research, Now Tech: Sales Enablement Automation Q2 2020 , May 2020. Your Content Strategy.

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Executive Interview with @AllegoSoftware CMO, Wayne St. Amand: Sales as a Buying Experience

SBI

The first is that companies must offer more consistent messaging that’s aligned across teams and stages of the buying cycle. The second area is better training on product updates and new releases so that sellers always have the most up-to-date information and know how to match product features with buyer needs.

ROI 117
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Enabling Virtual Sales Success in 2021: 6 Predictions

Allego

That’s because in 2020, the business of sales was completely disrupted. Equipping sales teams with the content, skills training, knowledge, coaching, and tools to effectively sell your product or service is essential to survive and, hopefully, grow. One big takeaway for Allego: Sales enablement’s moment has arrived.

Hiring 93