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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

For marketers, generative AI can analyze complex datasets and extract insights that teams can act on to inform their marketing strategy, engage new customers, and create messaging relevant to each of their key personas.

Data 130
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Companies Are Building Outbound Sales Muscles During COVID-19 Pandemic

Zoominfo

In many industries, COVID-19 has acted as an accelerator requiring organizations to get better at their weaknesses, and to get better at them fast. I found that Hubspot has been tracking this pretty well in their blog. Companies around the world are building and using “muscles,” or capabilities they’ve never had. Over 53,000.

Outbound 195
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2018 B2B Email subject lines: What’s Hot, What’s Not

DiscoverOrg Sales

Every industry has something that’s top-of-mind,” says Demand Generation Specialist Dominique Catabay. As Act-On’s Nathan Isaacs says, “You can’t buy beer with open rates.”. Saw Hubspot on your website”. Hubspot offers a list of “spam trigger” words and suggests avoiding numbers like : #1. Seasonality.

B2B 120
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Companies Are Building Outbound Sales Muscles During COVID-19 Pandemic

Zoominfo

In many industries, COVID-19 has acted as an accelerator requiring organizations to get better at their weaknesses, and to get better at them fast. I found that Hubspot has been tracking this pretty well in their blog. Companies around the world are building and using “muscles,” or capabilities they’ve never had. Over 53,000.

Outbound 147
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MarketingOS: Account-Based Marketing Fueled by Unmatched Data

Zoominfo

MarketingOS also includes strong integrations with popular sales and marketing systems, including Salesforce, Marketo, and Hubspot. This alignment saves marketers time and enables sales to act fast. With ZoomInfo Chat , a conversational marketing tool, you can seamlessly route more qualified leads to your sales team.

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2018 B2B Email subject lines: What’s Hot, What’s Not

DiscoverOrg Sales

Every industry has something that’s top-of-mind,” says Demand Generation Specialist Dominique Catabay. As Act-On’s Nathan Isaacs says, “You can’t buy beer with open rates.”. Saw Hubspot on your website”. Hubspot offers a list of “spam trigger” words and suggests avoiding numbers like : #1. Seasonality.

B2B 89
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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. The responses came from 410 marketing and sales professionals who use Marketo, Oracle Eloqua, Pardot, HubSpot, or Act-On.

Vendor 63