How sales automation software separates the amateurs from the pros
JUNE 19, 2018
These can be things like: Logging activities and updating lead records in a CRM. Emailing content to prospects depending on where they are in the buying cycle. For sales managers, common non-selling activities could include things like assigning leads to their reps or training new reps on the team’s sales process. Sales automation refers to any software tool that automates or facilitates manual tasks for a sales team. 6) Lead management automation.