Remove Channels Remove Objections Remove Sales Remove SME
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What Channel Partner Strategy is Right for Your Business?

Mindtickle

Recently, I found myself having similar conversations about how to manage channel partners with several customers from very different industries. The differences in their channel partner strategies were not due to their industries but rather were influenced by the stage of their business was at, or very specific market factors.

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What Channel Partner Strategy is Right for Your Business?

Mindtickle

Recently, I found myself having similar conversations about how to manage channel partners with several customers from very different industries. The differences in their channel partner strategies were not due to their industries but rather were influenced by the stage of their business was at, or very specific market factors.

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Why Buyer Enablement Is Important in Today’s Buyer Journey

Allego

For years, we’ve talked about sales enablement and how enablement can help sales teams sell more. What sales content do teams need? It includes everyone who plays a role in helping to generate revenue for the business: sales, marketing, enablement, HR, and customer success. Change has come to enablement.

Buyer 118
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Subject Matter Experts, Get Agile!

Allego

As a subject matter expert (SME), you have knowledge that the sales force needs to access, but the challenge is sharing information with the sales force that’s both timely and relevant. For example, talk about typical customer objections and pose an open-ended question (“How would you handle this?

SME 54
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3 Phases of a Successful Hybrid Sales Kickoff

Allego

There’s no one size fits all for sales kickoffs—especially these days. Within your own sales team, the same dynamic likely exists. That means your sales kickoff must accommodate those situations. After all, you want to energize your sales reps and give them a boost to hit the ground running for the next sales cycle.

Hiring 62
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Sales enablement: what is it, and how does it work?

Close.io

First off, let’s make one thing very clear: sales enablement isn’t just another fun trend that’s here today and gone tomorrow. Just five years ago, CSO Insights ran a study about sales enablement and only 25% of the companies they surveyed had developed sales enablement for their teams. 9 sales enablement best practices.

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What Is The Right Structure For Your B2B Marketing Team?

Zoominfo

The answer depends on your needs and objectives. When we were smaller, concessions about resource allocation had to be made and ideas either had to be put on the back-burner or attacked by committee team members as ancillary tasks to our core objectives. Specialized tasks may require varying levels of expertise.