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Content Marketing May Be Your Sales Achilles Heel

Increase Sales

Last month I had an epiphany when listening to Ari Galper ask this question about content marketing: If you are providing the answer for free in your postings, why would anyone buy from you? Those within executive coaching and SMB sales consulting probably have this desire even more. Now another epiphany happened.

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How Proactive Listeners Sell More, Coach Better and Win Big – Part 1

Keith Rosen

Except from one of Keith’s future books and his ground breaking, award winning program, The Seller Coach. Others blame lackluster performance on poor training, coaching, support, a saturated market, competition, difficult customers, weak leads, and a limited, unqualified database of prospects to call. Keep reading.

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Why A Promise Statement is more than a Value Proposition

Babette Ten Haken

Besides, these statements are created by organizational committee (or the marketing department). Often, value propositions get lost within departmentally-specific silos and marketing and sales campaigns. And that epiphany becomes the key to innovating themselves out of their current, status quo resting state.

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Is Self Bias impeding how we acquire and retain our Customers?

Babette Ten Haken

First, when many of us experience this professional epiphany, it takes our breath away. She serves organizations as an inspiring speaker, strategist, coach and storyteller. Often, realizing the impact of their own self bias on their professional development gives audiences and workshop participants reason for Pause.

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Winning Big Deals - Everything You Need to Know

Tony Hughes

When I coach and mentor salespeople in executing well, the first thing I do is to get them to use their tools well; to be a professional tradesman rather than 'a tool with a tool'. One of the things I hear regularly is that coaching is dying. But just having a tool and processes doesn’t mean the person is going to execute well.

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Lessons in Sales Leadership with Alice Heiman

Mindtickle

How sales leaders can level up their teams (Hint: coaching is key). Alice : I think that I had an epiphany. I’ve always really focused on the CEO, but I had positioned myself in the market more as a sales generalist because I think I didn’t understand, I was growing and learning, and that’s what I did.

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Best Sales Books: 55 Top Picks for More Sales Conversations in 2023

Vengreso

But with so many on the market, where do you start and how do you choose? In Enablement Mastery , author Elay Cohen gives you his proven, straightforward, and effective method for aligning people, processes, and priorities with relevant learning, coaching, and communications.