Pointclear

MAY 21, 2013

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. How can marketing communications managers know how much interest to generate if they don’t know their salespeople’s quotas? Of course they do.

Quota 191

Quota Hiring Marketing Forecasting 191

Sales Hacker Training

MARCH 14, 2023

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. We’ve broken down the best lead generation tools into four distinct categories. 1) Outreach.io

Lead Rank 52

Lead Rank Lead Scoring Lead Generation Sales Qualified Lead 52

SBI Growth

MAY 5, 2013

Kathy is the CMO of an emerging software company. She has helped build the company with superb demand generation efforts. She has been trying to reduce her cost per lead, but have not been able to get below $360 per qualified lead. I reminded Kathy that she’s not focused enough on Lead Management.

Cost per Lead 323

Cost per Lead Inbound Buyer Persona Cost per Acquisition 323

Pointclear

MAY 5, 2011

In a recent article on Revenue Performance Management in Marketing Automation Software Guide, Lauren Carlson does a nice job of providing a context for the RPM discussion by differentiating it from marketing automation, reviewing the factors motivating its advancement, and raising good questions.

Revenue 150

Revenue Eloqua Demand Generation Agencies Demand Generation 150

LinkedFusion

AUGUST 23, 2023

Whether you’re a rookie, just dipping your toes in the lead-gen pool, or a seasoned pro who can talk qualified leads in their sleep, we’ve got you covered. There are many lead gen software that help you optimize your lead generation efforts to increase your lead conversion rate.

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Outsourcing Services Lead Rank 52

Zoominfo

AUGUST 4, 2020

There has been an ongoing debate in B2B marketing circles: Is the Marketing Qualified Lead (MQL ) an antiquated, vanity metric? You can file this argument under similarly counterproductive debates, such as: Inbound vs Outbound and Demand Generation vs Account-based Marketing. How Do You Define A Lead? Glad you asked!)

Lead Rank 100

Lead Rank Marketing Qualified Lead Lead Scoring Lead Generation 100

The Pipeline

JANUARY 13, 2012

I had a call from Bob, a director of sales with software company. While he liked some of the ideas, he felt it would be difficult to follow some of the discipline proposed, because they “we’re a different type of company, and being public, puts additional demands on us, especially at month end and quarter end.”

Pipeline 224

Pipeline Cancellation Sales Cycle Cold Calling 224

Zoominfo

SEPTEMBER 25, 2018

Matt covers the entire pipeline – demand generation, lead management, sales effectiveness, technology and more – all focused on helping you find, manage and win more business. Over the years I’ve received training/coaching from some of the industry’s leading experts. Listen here. Listen here. Listen here.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

Hubspot Sales

JUNE 28, 2019

As you'll read below, sales operations includes everything from lead management, sales strategy, and territory structuring and alignment to process optimization, compensation plans, sales automation, training, and data analytics and reporting. Write a mission statement defining your objectives and purpose, then share it company-wide.

Sales Operations 95

Sales Operations Hiring Lead Rank Territories 95

The Pipeline

OCTOBER 3, 2011

With so many opportunities to ensure customer satisfaction, it is a wonder how some companies keep blowing it. A variation on the familiar “oh no, it is not the hardware, it’s a software issue” ya right. Demand Generation. Funnel management. HR Management. Lead Management.

Pipeline 227

Pipeline Customer Demand Generation Agencies Hiring 227

The Pipeline

APRIL 15, 2011

Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. As companies work to establish processes that embrace and support the buying journey from contact to close, an interesting result occurs. The Pipeline Renbor Sales Solutions Inc.s Dan Waldschmidt. April 16th, 2011.

Manticore 217

Manticore Pipeline Marketing Lead Rank 217

The Pipeline

MAY 12, 2011

I see this over and over again in the early stages of sales development at every company we help. Magazine’s Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. Demand Generation. Funnel management. HR Management.

Pipeline 255

Pipeline Conference Cold Calling Hiring 255

Pointclear

APRIL 18, 2012

Prior to joining Aberdeen Group, he spent years in the trenches with companies including Progress Software, LogMeIn, and SuccessFactors. His focus in the Marketing Effectiveness and Strategy practice helps his clients achieve extraordinary results. Trip is also an author, a speaker, and a blogger. ” The Role of Social Media.

Trends 157

Trends Social Media Top of Funnel Lead Rank 157

Sales Hacker Training

NOVEMBER 21, 2022

There are thousands of options when it comes to software for sales that promise to make your life easier as a sales professional. There are plenty of sales prospecting tools and sales management software to help automate your manual tasks while personalizing your outreach. Don’t make it more difficult than it already is.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52

The Pipeline

JULY 29, 2011

Sales and marketing are merging for small businesses and require strong collaboration for larger companies. Sales and marketing lead generation tools follow this suit. Other leading content providers such as Olgilvy Advertising and CMO.com agree. This is small business lead nurturing. Need for the product.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266