Sales and Marketing Management

JULY 21, 2019

Author: Lauren Boutwell As the field of sales enablement has evolved and matured, so, too, have its supporting technologies. Accordingly, video coaching has become a popular tool for driving readiness in sales organizations of all sizes and across industries. Sales reps are often most receptive to learning from each other.

Coaching 241

Coaching Video Hiring Trade Show 241

Increase Sales

APRIL 14, 2014

Of course before you have constructed these action plans you have invested the time to do your marketing research along with a competitive analysis of your business, haven’t you? This traditional plan looked to outbound activities including: Networking and/or trade shows. Direct mail.

Marketing 136

Marketing Social Media Trade Show Direct Mail 136

Sales and Marketing Management

FEBRUARY 8, 2021

Many B2B manufacturers still deploy a “catalog approach” to sales, with inside reps relying on frequent touches with prospects and customers to close deals. Even in the pandemic, many B2B companies tried to adapt that approach to the new world order by simply shifting in-person sales presentations to video calls.

Marketing 120

Marketing B2C Account Based Marketing B2B 120

MTD Sales Training

NOVEMBER 20, 2019

This means that product knowledge is crucial to building effective sales and a lack of application of the right pieces of knowledge is frequently the reason people do not buy – and they don’t always tell you why either. Retail Sales – Essential Topics. And there are many upsells that can take place at the point of sale too.

Retail 120

Retail Outsourcing Services Up-Sell Lead Rank 120

Increase Sales

FEBRUARY 9, 2015

Networking including trade shows. By investing 20 to 40 hours depending upon the size of the small business, the small business owner to sales professional can efficiently and effectively direct their current and future actions for the greatest return on investment. What makes you different than your competition?

Advertising 70

Advertising Advertising Marketing Small Business 70

Janek Performance Group

APRIL 23, 2024

In our digital sales age, we’re seeing increasing attention paid to the idea of personal branding. Although the idea itself is by no means new (a brief history is below), awareness of its importance and value in business – including for sales reps – is now reaching a critical mass of awareness. There’s a problem, however.

Social Media 62

Social Media Media ACT Follow-up 62

Smooth Sale

MARCH 14, 2022

By building a reputable brand, you simultaneously construct an admired reputation and, like digital marketers, remain trendy. Moreover, doing so will help you align your business accordingly to stay ahead of the competition. Specific industry trade shows are also an excellent source of information. The Four Ways.

Marketing 78

Marketing Hiring Social Media Twitter 78