Pointclear

FEBRUARY 16, 2011

Last month we discussed Counterfactual Reflection (CR) as it pertains to marketing automation. There were lively comments about where individuals would be if marketing automation had not been invented. This focus helps us refine the use of marketing automation and enhance the arguments for its implementation.

CRM 154

CRM Journal B2C Customer Service 154

PandaDoc

OCTOBER 3, 2023

For example, an AI tool (like Brandwatch or Amplitude ) identifies a trend: customers in colder regions appreciate the thermostats’ energy-saving features. This insight allows the companies to tailor their marketing campaigns to highlight this feature in those specific regions. It also opens a hidden benefit.

Lead Rank 52

Lead Rank Sales Process Lead Scoring Outsourcing Services 52

SugarCRM

JANUARY 17, 2018

Editor’s note: the following is a guest blog post in collaboration with Tracy Blanchard, an experienced freelance writer and business blogger, who focuses on providing advice for small businesses, customer service teams, and sales departments. Why should businesses be marketing to mobile-first customers?

Customer 54

Customer Social Media How To Facebook 54

Pointclear

JUNE 8, 2012

She is responsible for the direction and day-to-day editorial operations of award-winning publications including the executive journal, Customer Strategist; online business publication, 1to1 Magazine; its e-newsletter, Weekly Digest; and Think Customers: The 1to1 Blog. Ginger has covered the industry for more than 25 years.

Customer 145

Customer Social Media Inbound Top of Funnel 145

Sales Hacker

JULY 11, 2018

We’ve gathered a list of the best lead generation tools on the market today. Referral Marketing. Best Lead Generation Tools: Customer Analytics. One of the best ways to build a strong list of leads is to get to know the customers who are visiting your site. Notable Clients: Goodsell Marketing. Web Form Creators.

Lead Generation 63

Lead Generation Lead Rank Lead Scoring Leads 63

Accent Technologies

NOVEMBER 10, 2018

Many sales reps are apprehensive about learning and using a CRM, and some organizations are therefore reluctant to invest in a platform that their reps “won’t use.”. A lot of CRM apprehension stems from misunderstandings. Some reps misunderstand the purpose of CRMs, and others fear that a CRM will be too difficult for them to use.

CRM 55

CRM ROI Commission Vendor 55

Hubspot Sales

MARCH 18, 2019

Reps spent a considerable amount of time scanning paper directories, journals, and driving around their territories to gather information and learn about businesses. When it comes to perfecting your sales process, your success depends on the quality of your CRM , or customer relationship management software.

Prospecting 91

Prospecting Hubspot CRM Decision Maker 91