How to Get the Most Out of Your Search Ad Budget
Zoominfo
MARCH 15, 2022
So if your ad is not getting clicked on, then it’s not going to be presented first or as often,” says Lauren Temmler, senior demand generation manager at ZoomInfo. Let’s say your company sells industrial refrigerators. “At ZoomInfo, we set our automated bidding to maximize conversions. Keywords that are too broad.
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