Hubspot Sales
NOVEMBER 28, 2023
Training webinars. Post-training, sales provides feedback, ensuring subsequent webinars are even more tailored and effective. Behavioral signals : Monitoring actions such as website visits, downloads, webinar attendance, and email click-through rates to gauge interest levels. The secret sauce? Start with these criteria.
Nutshell
JANUARY 30, 2020
Who’s attending webinars. Strategically, marketers look beyond those to also gauge which demographics respond to specific content types, what role timing plays in content engagement, which points in the sales process require more content, and more. Who’s attending webinars. Tracking source to sale. Personalized content.
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Zoominfo
JULY 25, 2023
Select firmographic data points, such as industry, geography, and revenue, and demographic data points, such as job title and location to narrow down your total addressable market. This gated content serves as a lead magnet — a valuable asset that creates an incentive for leads to share their contact information in order to access it.
Sales Hacker
APRIL 13, 2020
Let’s touch on a couple of headline stats behind the value of webinars and video conferencing. Below are four cherry-picked stats : 73% of B2B companies say a webinar is one of the best ways to generate leads. B2B companies hosted 61% of webinars held using the GoToWebinar platform. The webinar will end with a panel discussion.
Act!
JANUARY 30, 2024
You can choose from a wide array of content formats, including webinars , podcasts , interviews, industry reports, original research, and e-books for your thought leadership content. Collaborate with businesses Partnerships with local businesses that cater to your target demographic but aren’t direct competitors can help boost your reach.
Hubspot Sales
FEBRUARY 14, 2024
By “know your audience,” Ackerman doesn't mean their age or demographic; she means really getting to know your audience. Give a few slots every month or every quarter, and maybe an incentive like a gift card.” Finally, Zero Bounce showed its commitment to its customers by offering support with the freebies provided in the webinar.
Crunchbase
JUNE 7, 2023
Metrics such as the source of the lead, the content they engaged with or their demographic information can shed some light on which channels are generating the most qualified leads. High engagement — such as attending webinars, downloading resources or actively responding to emails — indicates a higher likelihood of purchasing your solution.
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