Pointclear
JULY 10, 2012
We all wish we could predict the future, and for more than ten years PointClear has compared lead rates to the GDP in hopes of finding a way to predict future lead rates and, maybe, the GDP. It would be cool if we could do both, but as you will see it appears that lead rates are the result of GDP, not the other way around.
Nutshell
JULY 22, 2020
Sales and marketing professionals are constantly slinging around new buzzwords, complex terms, and confusing abbreviations. Well, here’s another important term for you to memorize: the marketing flywheel. Well, here’s another important term for you to memorize: the marketing flywheel. What Is a Marketing Flywheel?
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SBI Growth
OCTOBER 6, 2012
As B2B CMO’s work to transition their teams to lead generation there is a danger of abandoning brand stewardship. The more tangible metrics of Lead Generation are winning the day. This quote says it all: “Marketing is a service- based organization. We do not create marketing for the sake of marketing.”.
A Sales Guy
DECEMBER 3, 2013
The Dow, S&P 500 are at historic highs and the Nasdaq is at it’s highest since 2001. Content marketing is redefining lead generation, SEO and branding. You need to know if you’re going to partner with marketing and leverage a content marketing strategy and if so, HOW? You need to know now.
LeadFuze
AUGUST 5, 2021
How to Make Sales and Marketing Meetings More Effective and Impactful. Leah Bell is the Content Marketing Specialist for SalesLoft. While you’re there, you can also benefit from the other organized topics from marketing to productivity and more. . Sell) and marketing (Where Marketers Go to Grow) blogs on the site.
The ROI Guy
OCTOBER 11, 2010
For marketers, the news is good overall. According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. In the current environment, marketers are still being asked to do-more-with-less, driving a significant change in strategies, campaigns and go-to-market channels.
Score More Sales
NOVEMBER 19, 2010
But the old “market when you are busiest” adage has always worked for us—and still does. I admit, I've not been the world's best person at follow-up and lead generation. © Score More Sales 2001 - 2012. Your tips will impact and inspire others – so please share your thoughts. link] Judy Dunn.
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