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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Sales and marketing headcounts have increased to generate new customers.

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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Drift provides a conversational sales and marketing platform that allows businesses to better connect with prospects and customers. Klaviyo is providing better email marketing solutions for ecommerce stores. HubSpot, a leader in inbound content marketing software, is perhaps Boston’s best-known startup. Panorama Education.

Hiring 76
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How A Straight CIS-Gendered White Male Got Into DEI

Smooth Sale

He worked directly with the Secretary of the Army and Army Chief of Staff to help establish the Army’s Diversity program, policies, and marketing. It was the summer of 2004, and I was preparing to ready myself for retirement from United States Army. While serving at the Pentagon, Greg teamed up with the Army’s Diversity Task Force.

Hiring 78
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Meet the Spiff Team: Chapter Six

The Spiff Blog

Without further ado let’s jump into the latest edition and meet some of our favorite Spiffers: Rachel Cravit, Marketing Content Writer. Rachel is an experienced content writer/marketer, specializing exclusively in B2B SaaS for the past 4 years. She’s excited to join Spiff’s marketing team! What excites you most about your role?

Meeting 75
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PODCAST 95: How to Nail Your 1-on-1s w/ Matt Cameron

Sales Hacker

SaaSy Sales Management runs in-person, public, and private workshops to teach go-to-market SaaS leaders how to produce the best outcome for their company and their people. Matt Cameron: Back in 2004 was when the first time I started thinking about this. Matt is a New Zealander by birth, an Australian by accent, and adopted American.

How To 80
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7 Successful Female-Owned Tech Companies and the Founders’ Grit

Zoominfo

In 2004, she co-founded Ning, another custom content creation platform. Dell EMC acquired VMWare in 2004 and is the parent company.). Livingston made headlines with her Summer Hackers Program, which provides coding education and a living stipend to 40 women. The company isn’t Bianchini’s first rodeo. Greene later founded BeBop.

Company 162
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7 Successful Female-Owned Tech Companies: Stories of the Founders’ Grit

Zoominfo

In 2004, she co-founded Ning, another custom content creation platform. Dell EMC acquired VMWare in 2004 and is the parent company.) Livingston made headlines with her Summer Hackers Program, which provides coding education and a living stipend to 40 women. The company isn’t Bianchini’s first rodeo. Greene later founded BeBop.

Company 130