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The 5 Top Media for Cold Prospecting

Pointclear

The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail. prospective business buyers in just about every category can be found through the mail, even for obscure products or highly targeted niches.

Media 233
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10 Inside Sales Ideas From Ken Krogue

Score More Sales

Ken spent the day talking with customers, partners, and prospective customers about the ins and outs of remote, professional selling – also known as “inside sales” Here are some of my favorite takeaways in no particular order – just things that make you think a bit as you grow your sales career.

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The Pipeline ? 3 Lead Generation Myths That Will Clog Your Sales.

The Pipeline

December 2010. November 2010. October 2010. September 2010. August 2010. April 2010. March 2010. February 2010. January 2010. Stored in Attitude , Communication , Funnel management , Guest Post , Lead Management , Prospecting , Referrlas , Sales 2.0 , Sales Technique , execution.

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The Pipeline ? Not Different ? Sales eXchange ? 132

The Pipeline

December 2010. November 2010. October 2010. September 2010. August 2010. April 2010. March 2010. February 2010. January 2010. Let me get this straight, normally you have prospects lined up out the door, round the block, but because I was coming today you cleared the lot, right?

Pipeline 214
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Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

SBI

Zuant , the award-winning mobile lead capture cloud solution, announces record client growth and event set-ups year-over-year since it’s launch in 2010. According to a recent article by Inkwell Global Marketing, the average budget for exhibiting at a trade show is $50,000.

ROI 68
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Driving the Conversation

Platinum Rules for Success

When dealing with prospects, it is easy to get excited and lose sight of your sales strategy. Every prospect is going to have behavior traits that are different than your own. When I learned how to adapt to each prospect’s observable behaviors, I enjoyed a substantial increase in sales.

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Heavy Hitter Sales Blog: End the Sales & Marketing War-Harvard.

HeavyHitter Sales

» November 05, 2010. To some marketing departments, selling is simply a series of steps that you guide a prospect through. These steps are based on the logic of purchasing the product, and the marketing team’s job is to provide the tools to move the prospect to the next step. The Biggest Year End Sales Mistake!

Marketing 113