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The Straight-Forward Guide to Target Markets

Hubspot Sales

Let’s take a look at some of the best-in-class companies -- both on the B2C and B2B sides -- to see how they set up their target markets. Nike is a classic B2C example. They offer apparel, equipment, shoes, and accessories. Nike launches shoes and apparel designed to help the avid runner stay on the road a bit longer.

Apparel 115
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TSE 1109: Leading With Your Flaws

Sales Evangelist

Statistics show that 95 percent of consumers in the B2C world are looking at reviews before they buy. Todd was in New York when his VP of sales called him to say the company had an inbound lead from an apparel brand that wanted to initiate an evaluation. rating than a 5-star rating.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Internet Fueled Buying Cycles on the Rise – In the B2C space, the Internet has fundamentally changed how books, apparel, electronics, music, cars and other goods are bought and sold.

ROI 40
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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

Shopify focuses on consumer categories, including: Beauty and cosmetics Consumer electronics Fashion and apparel Food and beverage Home furnishings. Starting as a humble eCommerce platform, it has expanded to accommodate large enterprises, including companies like Kylie Cosmetics and Fashion Nova.

B2B 244
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Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

In the B2C space, the Internet has dramatically impacted how books, apparel, electronics, music, cars and other goods are bought and sold. Likely, as we have seen in B2C, marketing will need to both help redefine sales engagements and empower direct buying content and channels.

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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

Shopify focuses on consumer categories, including: Beauty and cosmetics Consumer electronics Fashion and apparel Food and beverage Home furnishings A Shopify account is required, but there is a choice of different subscriptions, which come with an online store and a free card reader.

B2B 100
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Shifting Your Sales Team: From Task-Oriented to Customer-Oriented

SugarCRM

No matter the industry you’re in, whether you’re B2C or B2B, operating in an online-driven environment or a traditional brick and mortar store, in the end all businesses share the same goal: you want your sales teams to bring in more revenue. Your service, as well as relationship- and trust-building that you offer to your customers is unique.